Tag Archives: NYT

Three Great Articles on using Twitter for Business

In the span of 24 hours, the New York Times, Inc. magazine and Twitter itself published three descriptive articles on how local (and national) businesses can use Twitter for marketing and business development: New York Times 7/22/09 – Marketing Small Businesses on Twitter http://bit.ly/AkJvb Inc. magazine 7/24/09 – Use Twitter to Find Customers http://bit.ly/XaXRi Twitter [...]

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What Every News Weekly Magazine Aspires to Be – and Why it’s Unsustainable

What Every News Weekly Magazine Aspires to Be – and Why it’s Unsustainable

There is no market for a news weekly that regurgitates the news that happened ten days ago, daily newspapers have proven that. But good writing about current events will attract a specific and loyal reader. The New York Times chronicles how Newsweek has redesigned to be a cross between The Economist and The New Republic by [...]

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“Breaking News” is a Mass Media Play

The mass media – CNN, Marketwatch.com, NYT.com – all depend upon delivering “breaking news”  relevant to their audience. It’s been that way since “Extra, Extra, Read all about it”. The “breaking news” play is evident in the institution blog world with properties like Engadget and Gizmodo warring to get the latest tech toy published first. [...]

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