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Managing Massive Social Networks While Retaining Community

Managing Massive Social Networks While Retaining Community

Recently, there has been new commentary on the unmanageability of massive social networks, particularly on Twitter and Facebook. In October, we addressed how Twitter was the most easy social media application to build massive stranger networks. However, many use Twitter like an IM tool to keep track of their closer friends and others they find [...]

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The Larger Meaning of CNN.com / Facebook Collaboration

The Larger Meaning of CNN.com / Facebook Collaboration

I sometimes ruminate over new concepts for 24 hours to figure out their implications rather than jot down a quick “yowza” blog post. CNN.com and Facebook’s integrated coverage of the Obama Inaugural yesterday was striking because it was the first time I saw all my Facebook friends come to life in a unified, mostly coherent [...]

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Portability of Friends

Portability of Friends

The Portable Graph is essentially a massive database of contacts residing in various social networks. Some social networks can be defined as either “walled” or closed, for intimate or group association, or open, for amassing a broad, popular network. Cartoon from Office Offline Closed networks like LinkedIn and Facebook require “two-click” friend confirmations. A salutation [...]

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The New Web 2.5 Opportunity: Create Media Hubs

The New Web 2.5 Opportunity: Create Media Hubs

TODAY’S ONLINE CONTENT FATIGUE Web 2.0 could be described as a phase in the evolution of the Internet that facilitated individuals in creating content within the constructs of social websites (blogs) and social networks (as participants). User-generated content was the New New Thing when it first appeared refreshingly on blogs (in 2002 blogs were being [...]

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10 Leading Trends in Social Media for 2009

10 Leading Trends in Social Media for 2009

Happy New Year! 1) 2008 Crushed the Old Media, 2009 will see New Business Models Two blog posts describe the destruction: From Editor & Publisher 12/30/08: No Bull: 2008 — The Year Newspaper Stocks Collapsed (h/t Inquisitr ) The statistics behind the collapse of newspaper stocks in 2008 are sobering as New Year’s Eve approaches: [...]

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10 New Things to know about the New Facebook Connect

10 New Things to know about the New Facebook Connect

List of Facebook Connect live sites at the Facebook Developers Wiki Facebook Connect Plug-In Directory at the Facebook Developers Wiki Adding Facebook Connect to your Site/Blog seems really complicated. Here are two tutorials that I’m not even going to try until Facebook/Wordpress makes it more simple: How to Add Facebook Connect to your Blog in [...]

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The Portable Social Graph

The Portable Social Graph is a killer concept behind the future social media business model. Very few can envision it because few live examples exist melding social networks like Facebook, LinkedIn or Twitter into more traditional popular websites – ecommerce sites like Amazon, media sites like NYTimes or Hulu, and corporate/organizational sites like Toyota or [...]

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Strategic Corporate Investment in Social Media – Leveraging LinkedIn

Strategic Corporate Investment in Social Media – Leveraging LinkedIn

LinkedIn raised $22.7 million and their new investors include enterprise systems company SAP and publisher McGraw-Hill. Strategic reasons? (just guessing) An enterprise system company like SAP can port LinkedIn’s personal profile data, networks and network communications within the enterprise system. This automates the user experience so they may continue to work on LinkedIn, and have [...]

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The Slow Death of Advertising

The Slow Death of Advertising

The social media has opened up the alternative channel for consumer product marketing based on user-generated testimonials. Product review sites like epinions, service review sites like Yelp, and shopping sites like Amazon all qualify consumer purchase decisions. Just like polling data, these review sites have reached critical mass of users to make their wisdom of [...]

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