Tag Archives | facebook

Zappos-izing Companies

By on April 30, 2009 in Advertising, Domus Consulting Group, Facebook, Marketing, New business models, Social Media, Social networking, Transparency, Trends, Twitter, Webinars

Zappos has become iconic as THE enterprise that embraces social media – it occupies a singular position that no other company seems to be able to touch so far. And it’s surprising that we haven’t heard of any other company that hasn’t institutionalized social media as an important facet of their organization. Social media is [...]

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Social Media Consulting from Top to Bottom

By on April 13, 2009 in Advertising, Domus Consulting Group, Facebook, Marketing, New business models, Politics, Slideshows, Social Media, Social networking, Television, Twitter, Webinars

We’re receiving assignments that help corporations reposition themselves as “Zappos” of their industry. This is the mission we’ve been aiming for with our consulting business. I think we’re reaching a tipping point for the adoption of social media by society where companies and organizations now must understand that reaching the customer through conversational means instead [...]

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The Multi – Conversational Web

By on March 16, 2009 in Facebook, New business models, Slideshows, Social Media, Social networking, Trends, Twitter

Welcome to the Multi-Conversational Web The new Facebook page redesign has incorporated real time friend feeds that makes Facebook more conversational like… Friendfeed or Twitter. What this means is any friends can respond instantly to conversations as they happen: With three applications – Facebook, Twitter and Friendfeed – competing for participants, applications are developing to [...]

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This is not a Facebook Fan Page

By on March 4, 2009 in Facebook, Social Media

I’ve never seen the true utility of having a Facebook Fan Page unless you’re Britney Spears. They were static entities that listed pictures of fans, and had very little useful or real conversation around the fan subject. There was no place on the Fan Page for the fan subject, whether a celebrity, a company or [...]

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Skittles’ Social Media Experiment is a Raging Success!

By on March 3, 2009 in Advertising, Facebook, Marketing, Social Media, Trends, Twitter

Yesterday Mashable reported Skittles new website had a prominent Twitter search engine page that monitors the word “Skittles”: Then today, Mashable reports that the Twitter feed for Skittles became offensive (http://i42.tinypic.com/295cya9.png), and they switch the top page over to Facebook: CONCLUSION: Skittles is a simple candy product, you either like it or you don’t. This [...]

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Buzzable – Google Alerts Amplified

By on February 27, 2009 in New business models, Social Media, Social networking, Twitter, Web tools

Techcrunch spotlighted Buzzable and got me an invitation code (“Techcrunch”). Buzzable monitors terms like your company name in real time across Twitter, Google, Digg, etc. using RSS feeds and publishes them in chronological order a la Twitter. The simplicity of its mission is it virtue. First input the search terms to be monitored across various [...]

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The End of Long Comments

By on February 19, 2009 in Blogging, Facebook, Social Media, Social networking, Twitter

Two years ago, online conversation used to reside on blogs and their commentators. The objective was to make and validate points of discussion. Now, soundbite communication – SMS, micro-blogging, “like” – distills communication down to making the point. The speed of online communication is accelerating because, in simplest possible terms, there are now more people [...]

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Online Ubiquity & Personal Syndication

By on February 15, 2009 in Blogging, Facebook, Marketing, Publishing, Social Media, Social networking, Twitter

The online conversation happens everywhere on a ubiquitous cloud. I Twittered a link to a NYTimes article: My Twitter feed is incorporated into my FriendFeed account Which then gets fed into my Facebook account: Where friend Ross Rylance commented on it. Veterans of Facebook, Friendfeed, Linkedin and Twitter know this phenomenon well. This is a [...]

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Recession Boosting Social Networking Adoption

By on February 14, 2009 in Facebook, Social Media, Twitter

From TechCrunch: Breaking: Facebook Surpasses 175 Million Users, Growing By 480,000 Users a Day (population of Atlanta = 520,000) Is Twitter Worth $230 million? Probably - Last week’s big social media topic was Twitter’s new $35 million round. It’s growth rate will continue to be remarkable as it moves mainstream. Currently 10.5 million users.

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Introducing a Social Media System for NonProfits (Free!)

By on January 27, 2009 in Domus Consulting Group, Events, New business models, Social Media, Social networking, Twitter, Webinars

Non-profit and charitable organizations are impacted by the global recession due to their dependence upon donors and strategic partners. Barack Obama proved how he can mobilize a network behind a cause using the social media. Domus Consulting Group has been a leader in educating the real estate industry on how to use the social media [...]

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