Media celebrities, from on-air personnel to executives, reaped the high salaried rewards of a high margin business model based on promoting “air” time. Marketwatch’s Jon Friedman suggests that the CNBC decision to part ways with ex-news chief Jonathan Wald reflects the new budget reality predicated by the slow decline of the broadcast media combined with [...]
Associated Press once was the RSS Feed of news distribution. Newspapers, already affected by plunging profits and now retrenching for recession, have been canceling their AP service contracts in droves due to AP’s high pricing structure: October 16: Tribune Companies October 17: Columbus Dispatch September 26: Minneapolis St Paul Star Tribune September 2: Spokane Spokesman [...]
On Community Funded Reporting site Spot.US, David Cohn reports from Freelance Camp – “an unconference for freelance professionals of all sorts – artists, coders, writers, designers etc.” The most pertinent session for me was aptly titled “How the Changing Nature of Information Affects Information Providers.” It was proposed by a local magazine writer who recently [...]
Patrick Kitano is founding Principal of Brand into Media, a unique strategy group working with corporations and organizations to develop social and media-based strategies that engage hyperlocal communities.
I'm the author of Media Transparent, and contributor to Street Fight, Social Media Today, Daily Deal Media, The Customer Collective, and Quora.
I speak on the future of social commerce at conferences associated with social media, local advertising and real estate.
© 2012 Media Transparent. All Rights Reserved.
Powered by WordPress. Designed by 