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Twylah, Twitter, News and SEO

Twylah is a service that aggregates a Twitter feed and compiles the articles they link into a Flipboard like display.   Many reviewers have explained the mechanics of Twylah in far more detail than I can: Robert Scoble: “Twylah lets media brands and celebrities monetize their Twitter stream” Neal Schaffer: “Twitter SEO? Think Twylah“ We’ve […]

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How Groupon forces Mainstream Media to adopt the Couponing Ad Model

The landscape of online local advertising has been changing dramatically since Groupon announced its powerhouse VC investment less than three months ago in April. Groupon and its gaggle of imitator couponing systems have forced traditional media to re-examine their CPM-based banner ad models, and they’re now adding the same kind of Daily Deals to their […]

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Local Couponing Aggregation and What’s Next

Thanks to the growing buzz of local couponers Groupon and its cohorts, consumers are being exposed to and adopting the deep discount coupon opportunities in their neighborhoods. The next step in the evolution of local coupon advertising is aggregating all the coupons and displaying them in lists and on maps. The one stop shop approach […]

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Personal broadcast channels – the future of TV

Comcast’s purchase of TV network NBC and movie studio Universal seems backwards to older media veterans who remember the ascent of upstart cable versus the powerful Big 3 TV networks in the 70’s/80’s. It proves that media itself has become a commodity to be digested across a panoply of distribution channels. It just so happens […]

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Examples of Twitter Hyperlocal Advertising Models

We’ve often discussed how Twitter is positioned to become a hyperlocal advertising platform. 140-character sound bite based ad messages, particularly consumer friendly coupon and discount deals, can be targeted to a community and it’s free. Here are three new examples of Twitter based local advertising models: 1) Mashable introduced Postabon yesterday. Simplicity is the key to […]

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Creating a pristine Twitter feed for business development

At the most basic level, there are two types of Tweeters: those who use it as a chat box with their network and those who use it to curate and broadcast relevant information to their network. Those who curate generally don’t stray too far from the theme of their feed. That means they don’t go […]

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Google Fast Flip – Why didn’t this exist before?

Google Fast Flip launched today to uniformly good reviews because this is an application that should have existed even ten years ago. It’s like a magazine rack display of major press that uses the “like” feature to push the more popular articles up. So why didn’t the packaging of news into a virtual rackspace take […]

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Crowdsourcing real time traffic c/o Google Maps

Google Maps now displays traffic on city arterials: More amazing is the crowdsourcing technique Google is using to capture congestion data: When you choose to enable Google Maps with My Location, your phone sends anonymous bits of data back to Google describing how fast you’re moving. When we combine your speed with the speed of […]

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Using bit.ly to broadcast breaking news

This is a bit.ly primer for those who regularly use Twitter to broadcast topical or relevant breaking news to their community or client base. Business people who consistently post breaking news – like CNN, TechCrunch or Gizmodo – related to their community, industry or specialty earn the following of their peers and customers. bit.ly has […]

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The Mother of Real Time Search

Friendfeed aggregates its users’ content on 50 or so social networks and distributes the batch across the timeline. It’s the mother of social media aggregation, so the announcement of its new real time search functionality is far more comprehensive than what Twitter might offer. Now if Friendfeed can only match Twitter’s user numbers… Users can […]

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