Facebook’s share of 25% of US pageviews is truly dominating for an application that just started taking off a couple of years ago. Businesses can’t afford to ignore social media in the face of this.
Patrick Kitano is founding Principal of Brand into Media, a unique strategy group working with corporations and organizations to develop social and media-based strategies that engage hyperlocal communities.I post all hyperlocal articles first on my "The Local Network" column on Street Fight, a hyperlocal business journal, and then archive these articles here on Media Transparent. I also contribute to Social Media Today, Daily Deal Media, The Customer Collective, and Quora.
I speak on the future of social commerce at conferences associated with social media, local advertising and real estate.
