Facebook Fan Box Widget

I haven’t been a fan of Facebook fan pages because there are just too many of them, as many recipients of the “suggest you become a fan, too” invitation can attest. So although we make it a policy not to solicit our friends to become fans, we would like have participation in the projects we’re doing at Domus Consulting Group.

CoPress (h/t David Cohn) suggests Facebook Fan Box as a good opt-in solution to promoting Facebook pages. The Facebook Fan Page for our company is on the right sidebar. I like the fact that it’s more interactive than the Google / Facebook Connect widgets that act like a contacts database because “fans” also opt-in to our status updates, which we’re using like a “closed circuit” Twitter feed. The social utility of Facebook over Twitter is a more focused listener.

It’s easy to add the Fan Box:

facebook fan box

About Pat Kitano

Patrick Kitano works with brands in developing hyperlocal engagement solutions and is administrator of the Breaking News Network, a national hyperlocal network devoted to community service. He is the author of The Local Network on Street Fight, and is reachable via Twitter @pkitano and email pkitano@gmail.com.