Adam Cohen and Rosetta’s Director of Social Media, Gargi Patel’s article on the new marketing paradigm that is happening when millions of 2.0 voices are unleashed is good. But the self-explanatory image conveys its message far more elegantly:
Media is the New Marketing
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Pat – Thanks very much for the feedback. You’re right – sometimes a picture is just better than the explanation. I appreciate the share.
Well said, Adam.
Should companies spend more of their energy on applying the natural flow-which could be considered a “Natural Law” of Marketing (caps intended) then they would be much better ablet to reverse the 80/20 Rule.
On launching Gadgetman Technologies, I made the decision to use Social Networking for the foundation of my web presence. The difficulty I face is in finding a webmaster who is willing to work on a project that by its very nature removes their control over the site.
I am still excited at the prospect of leaving the content of my site up to my team members and my clients. I wish it were shared by the web dev community!