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10 Steps to Attract Twitterers You Want in Your Network

Twitter makes it easy to meet people you want to meet:

  1. EXPRESS GOOD WILL – Following your followers (unless they are truly unsavory) acknowledges their existence and is a good will gesture. You never know whether a stranger is going to turn out to be a great network contact…
  2. ACKNOWLEDGE – If you follow somebody on Twitter you would like to develop a relationship with, retweet their good tweets and/or add commentary to them. They will notice.
  3. COMMUNICATE – Once your retweets get their attention, start participating in their conversations.
  4. SHARE INTIMACY – Be on the lookout for matching interests. Sharing arcane references puts you in a special “club”. I like to share the secret that I know jazz and salsa music, and basketball to those who can appreciate it.
  5. MAKE BUSINESS CONTACT – Once you develop a Twitter rapport, make a simple proposition. Tweet with a request for 5 minutes over the phone for introductions. The proposition is best an idea that you’d like feedback on, or a question that your new contact can answer… not a blunt “Can you help me?”
  6. PREPARE RELATIONSHIP – When you ask for the 5 minutes, also send/tweet a link to your LinkedIn profile to the contact to show you mean business. LinkedIn works like a resume, and your contact may intuit the reason for your show of interest.
  7. DON’T BE PUSHY – Do not create obligations at the beginning of a relationship (a standard social rule) – no asking for retweets, follows, or introductions to others. Let your contacts offer them.
  8. BUILD BY ADDING VALUE – Continue offering streams of ideas and links to appropriate, interesting articles to your new contacts. Build the relationship!
  9. STAY SOCIAL – The nice thing about Twitter is that interactions only take minutes, phone calls and emails take more thought and time.
  10. REALLY MEET! – Be sure to meet face-to-face when a conference, Tweet-Up or other opportunity exists.

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If you want to read a reader's feedback :) , I rate this article for 4/5. Decent info, but I just have to go to that damn yahoo to find the missed pieces. Thanks, anyway!

Pat,

I must hear, "Twitter is a big waste of time," about once a day. But, I think you have penned the real solution to that perception or even reality--make sure you are attracting the right audience.

Who wouldn't want to be talking to hundreds or even thousands of their customers, partners, or prospective customers all day long.

Thanks for teaching us how to make that happen!

Bill

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  1. [...] to offer before you point me to your content.  Let me experience it and you first.  Here are some tips that will help us all understand how relationship building at a place like Twitter works. Pat Kitano [...]

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