My slideshows are being showcased at insightory.com, a slideshow presentation community that can be best described as a Powerpoint-deluged Harvard Business Review. Over the past few months, I’ve become a slideshow devotee for many reasons:
- Good slideshows get the point across to readers much more readily and efficiently than text blog posts.
- Slideshows are like video with the reader controlling the pace of the presentation.
- Slideshows are like manga, easy to digest and fun reads (if they’re done correctly).
- Good presentations follow the Twitter template: Soundbite phrases, LARGE fontsize.
- Like film-making or any visual media, edit for humorous timing, surprise jumpcuts and impactful messages.
- Slideshows can reside on a number of slideshow “repository” sites for marketing purposes – Slideshare, Insightory, Scribd, DocStoc to name a few.
- One slideshow constitutes a message, a portfolio of slideshows demonstates a mission.
- Slideshows are self contained content and easy to embed into any social network or blog site, allowing other participants to virally distribute the slideshow.
- Slideshows are easier to produce than videos, which generally require some production expertise.
- Slideshows can easily add audio, like podcasts, making them more like video lectures. Slideshare and Flowcast are two free applications that manage “slidecasts”.
- Slideshows are quality, anchor content for blogs. They usually take 5 times as much time to produce than a blog post, but deliver 5 times the usefulness to the reader.
- No need for photographic talent. Slideshow producers can add visuals as fantastic or artful as desired with access to the massive online royalty free stock database.
- No need for perfection. Although it’s great to have a bomb slideshow that wins contests, the message is really the medium. I myself have no artistic talent, but I can tell a great picture.
- More mainstream media publishers have caught on to their utility – Inc.com and Business Week slideshows
- This Top 15 list could actually be a slideshow.







Thanks Al, I am on Sliderocket as well. You should meet up with Marissa Louie (http://www.slideshare.net/ouilouie) who is working together with Slideshare to develop their real estate presence, and trade notes... you'll like her.
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