My slideshows are being showcased at insightory.com, a slideshow presentation community that can be best described as a Powerpoint-deluged Harvard Business Review. Over the past few months, I’ve become a slideshow devotee for many reasons:
- Good slideshows get the point across to readers much more readily and efficiently than text blog posts.
- Slideshows are like video with the reader controlling the pace of the presentation.
- Slideshows are like manga, easy to digest and fun reads (if they’re done correctly).
- Good presentations follow the Twitter template: Soundbite phrases, LARGE fontsize.
- Like film-making or any visual media, edit for humorous timing, surprise jumpcuts and impactful messages.
- Slideshows can reside on a number of slideshow “repository” sites for marketing purposes – Slideshare, Insightory, Scribd, DocStoc to name a few.
- One slideshow constitutes a message, a portfolio of slideshows demonstates a mission.
- Slideshows are self contained content and easy to embed into any social network or blog site, allowing other participants to virally distribute the slideshow.
- Slideshows are easier to produce than videos, which generally require some production expertise.
- Slideshows can easily add audio, like podcasts, making them more like video lectures. Slideshare and Flowcast are two free applications that manage “slidecasts”.
- Slideshows are quality, anchor content for blogs. They usually take 5 times as much time to produce than a blog post, but deliver 5 times the usefulness to the reader.
- No need for photographic talent. Slideshow producers can add visuals as fantastic or artful as desired with access to the massive online royalty free stock database.
- No need for perfection. Although it’s great to have a bomb slideshow that wins contests, the message is really the medium. I myself have no artistic talent, but I can tell a great picture.
- More mainstream media publishers have caught on to their utility – Inc.com and Business Week slideshows
- This Top 15 list could actually be a slideshow.

{ 3 comments… read them below or add one }
HI Pat, on Slideshows.. I cam across a beta service called sliderocket and it it is truly a powerpoint killer. I am hooked on it. Only a few hundred have the service but it is launching in a few weeks. not only is it web based- but your presentaions are always available in one click and they have a webex feature. Reall cool transitions I have been helping the owners with feedback and how to break into real estate industry. To see one of mine go here… if anyone has questions, please ask.
http://app.sliderocket.com/app/FullPlayer.aspx?id=787295d7-b902-43ab-8f45-272779d8535f
sorry, email address is aclark@realping.com
Thanks Al, I am on Sliderocket as well. You should meet up with Marissa Louie (http://www.slideshare.net/ouilouie) who is working together with Slideshare to develop their real estate presence, and trade notes… you’ll like her.