The Internet is no longer a novelty. With the PC as a household media hub, users are demanding transparent, non-arrogant, fulfilling services from internet service providers. By doing so, they are creating a cultural shift in the way all business is being transacted, offline as well as online. Those businesses who “get it” will prosper.

Net Fatigue by Patrick Kitano is licensed under a Creative Commons Attribution-Share Alike 3.0 United States License.
Net Fatigue – Why Consumer Internet Usage is Changing
by Pat Kitano on September 1, 2008

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